Product Review

SEOClarity Content Fusion Review: Can This AI-Powered Tool Improve Your Content?

Danielle Antosz
July 24, 2020

Marketers like to talk about how “content is king.” 

That phrase always bothered me because it doesn’t actually tell you anything. 

Sure, content is important. We’ve known that for about a decade now. 

The problem is that figuring out what makes content actually good changes — a lot. 

And that leaves a lot of marketers and business owners scrambling to keep up. 

In fact, just 30% of content B2B marketers think their content marketing is effective. Which means 70% of digital marketers either have no idea what they are doing, or aren’t sure if what they are doing works.

Our Verdict

Keep in mind that SEOClarity as a whole is for large and enterprise clients who need a powerful digital marketing and search engine optimization tool. Smaller businesses and freelancers will likely find the tool is too costly for their needs.

 

However, for large businesses interested in creating authoritative content as a part of their overall SEO strategy, Content Fusion may be just what you have been looking for.

This is why having a content optimization tool is so valuable. 

Which brings us to the reason we are all here — a review of SEOClarity Content Fusion, an AI-powered content tool that claims to help businesses create content that ranks higher in the SERPs. 

But, is it worth the cost and, most importantly, can it help your business improve your content marketing and SEO? 

Here’s what you need to know about how Content Fusion can help you create more authoritative content. 

What’s SEOClarity Content Fusion? 

SEOClarity is an enterprise SEO platform that uses machine learning and AI-driven insights to help in content creation. It’s important to note this isn’t only an SEO tool, though. It has a lot to offer like content ideas, backlink tips, and keyword suggestions. 

Content Fusion is the content arm of their tool that helps marketers and content production teams create seamless workflows with a built-in content management platform supported by an analysis of billions of data points related to SEO and user intent. 

SEOClarity's Content Fusion

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It is important to note that Content Fusion is just one of several tools included in SEOClarity’s suite that gives you an idea where you stand in the entire search landscape. This isn’t a stand-alone tool you can buy for just content optimization or for link building research. 

Instead, it is part of a larger SEO tool that includes research, rank tracking, content ideas, local SEO info, and content gap analysis. If you are a marketer looking to connect SEO efforts with content marketing strategy, it’ll be the only SEO platform you need. 

SEOClarity Content Fusion Top Features 

Now that you know what it is, let’s dig into the meat of the SEOClarity Content Fusion review. 

If you want to create better content, Content Fusion is a solid SEO tool to get you there. Here is a deeper look at the features of the content tool, including how it can help marketers like you create higher-quality content consistently. 

SEOClarity functions

Google search visibility 

Where does your content stand in the search results? Are you ranking for your core keywords? You could check the Google search console. Or, you could use this nifty feature. 

The Google Search Visibility section will tell you the estimated traffic for your content, the traffic potential, and the average search volume. Which are great metrics to have. 

Google Search Visibility section

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This information gives insight into how your content will perform in its current state. If you aren’t meeting your goals, you can rework the content by adding more keywords and related content. 

Note, this is just an estimation. You’ll have to publish the content to see how it’ll actually perform. But, it is a great way to get a good idea of where you’ll land in the search results. 

Keyword suggestions 

Keywords are one of the most important parts of an effective content marketing strategy. But, you can’t just throw in a few short keywords and expect to rank high in SERP for every search. 

Effective keyword research means looking for semantic (or related) topics, long-tail keywords, and making sure to cover topics thoroughly. 

No one wants to read a half-paragraph about a technical SEO strategy — they want to know the nitty-gritty details. 

Which is where keyword research comes into play. 

Content Fusion makes keyword research easier by providing a list of key terms to include in your content to help it rank better. 

This is a pretty bare-bones feature, and it won’t replace in-depth keyword research, but it is a good way to make sure your content is covering all the related topics. 

It can also be used as part of your content optimization process for older content. 

Streamlined workflow process 

For many businesses, the workflow process is where content marketing gets hung up. 

You have to perform keyword research, look for content opportunities, actually write the content, edit it, publish it, and then make sure the content gets posted on social media platforms. 

It is time-consuming. 

Content Fusion aims to make the content production process easier by providing “an integrated content authoring environment to simplify and scale your workflow processes.” 

And, it works for both existing content you want to update and new content. 

Internal linking 

Internal links help keep site visitors on your website and, when done well, push them to convert. However, if you’ve got a hundred or more pieces of content on your site, it can be tough to keep all those pieces of content organized and remember to add the right internal links. 

SEOClarity links

Content Fusion takes the stress out of internal linking by identifying pages with related topics and suggesting diverse anchor text to build semantic relationships between topics. 

External linking 

Internal backlinks are important, but it is just one part of your overall linking strategy. If you want your content to rank better, you’ll also need to pursue external links. 

The challenge is that finding high-quality backlink partners can be a full-time job. 

In fact, plenty of people are willing to take your money to help you with backlink building. 

But, most of those folks will use grey-hat backlink tactics that leave you susceptible to Google penalties. 

SEOClarity’s Content Fusion helps you find new link partners to make it easier to find high-quality backlinks. It also suggests high-quality and diverse anchor text to diversify and improve semantic authority. 

SEOClarity support team 

SEOClarity’s support varies based on the package you select. The lowest-tier package comes with live chat and email support, while all other packages give you access to a Dedicated Client Success Manager. 

That means you’ll have, essentially, a dedicated support person. Which is quite nice. 

However, you will pay for that support level — as you’ll see in the next section. 

SEOClarity Pricing 

As I mentioned early, Content Fusion is part of a larger overall package that offers a range of SEO tools, rank tracking, and keyword research features. 

So, if it doesn’t seem like the features of Content Fusion are worth the cost, just know you are getting a lot more than just Content Fusion. 

That said, pricing for SEOClarity starts at $750 a month or $.15 per keyword search for the Essentials package. 

Their Core package starts at $3,000 a month, and their Professional package starts at $4,500 per month. 

SEOClarity Pricing

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The Essentials Package includes: 

  • Daily ranking updates
  • Initial configuration and set-up
  • Ongoing live chat and email support
  • Unlimited users

The next tier package is the Core Package, which offers: 

  • Access to the full capabilities of the SEOClarity platform
  • Weekly or daily ranking updates
  • Dedicated Client Success Manager for support 
  • SEO Professional Services jump-start package
  • Standard site analytics integration

The Professional Package includes all the benefits of Core, plus: 

  • Advanced integrations, including access to historical data 
  • Advanced technical SEO features 
  • The highest tier of support
  • Contributions to the Product Roadmap

If you need unlimited competitive comparisons or unlimited keyword capacity, you will have to call for a price quote for the Agency Package. 

SEOClarity Content Fusion Pros and Cons

Now that we’ve covered all the main features, you are ready to find out about where this SEO platform falls short, right? Our Content Fusion review has you covered with a full list of pros and cons. 

Here are the basics: 

Pros of SEOClarity’s Content Fusion

Content Fusion has a lot to offer for businesses looking for a keyword research and content optimization tool. Here are a few of our favorite pros: 

  • Responsive support team (dedicated support in higher tiers.) 
  • It makes it much easier to create content that ranks high on the SERP. 
  • Robust tool — there are tons of tools in the package. 
  • Workflow tools help streamline the content production process. 

Cons SEOClarity Content Fusion

Now, what about the cons? Here are a few reasons why Content Fusion might not be a good fit for your business. 

  • It’s a robust tool, which also means it can be hard to figure out. There are a lot of bells and whistles you’ll need to learn how to use. Which makes it great for SEO professionals, but maybe not so much for newbies. 
  • Content Fusion is part of a larger package, which makes it really costly if you don’t need help with other search engine optimization tasks. 
  • The cost is prohibitive for smaller companies. 
  • No site audit tool.
  • No way to match content to your target audience. 

How Does SEOClarity Content Fusion Compare to Writer?

Writer is a stand-alone content creation and optimization tool that offers a lot more in the way of content features, but far fewer SEO tools. Keep in mind that Content Fusion is just one part of SEOclarity’s overall offering.

One of Writer’s stand out features is the ability to add custom style guides — or even multiple style guides. 

For example, if you have one client who wants you to use ecommerce and the other wants to use e-commerce, you can set style guides to suggest corrections based on which client you are working on.

As a grammar checking platform, Writer helps its users detect many grammatical mistakes. Such errors are not only bad for content marketing, but they also affect the SEO level.

Writing that has incorrect tenses, wrong punctuation, and improper vocabulary can damage your credibility, harm search rankings, and affect user experience. 

For an online business, content that is error-free, readable, and engages the target audience offers an excellent opportunity for social media promotion.

writer example

Writer can help you achieve exactly that. Once you run text through the program, it’ll identify any grammatical mistakes, spelling errors, incorrect word usages, and even incorrect punctuation. 

Then, it’ll make suggestions to improve your writing. On top of that, Writer offers inclusive language options to ensure your content is free of rude, insensitive, or obsolete phrases.

Furthermore, Writer is also useful for spotting plagiarism. If you accidentally copy someone else’s content, you could be committing copyright infringement. Such a problem also poorly affects your Google rankings and hurts your brand.

To ensure you don’t copy the content from your competitors or other marketing services, use Writer to check the text for plagiarism. It’ll run the article data against its numerous sources and try to find the duplicate sections online. In case it finds plagiarized content, it allows you to act on it quickly before it reaches the public.

Any SEO expert will tell you the importance of producing authoritative content. After all, insightful writing helps increase traffic on your social media platforms and resonates with your audience. 

As a business owner, you should take advantage of Writer’s features to check the style and clarity of your articles. If your article contains vocabulary that may sound unnatural to your readers, Writer will help detect it.

By improving the tone and style of the article, you’ll ensure it addresses the right audience. Although not an SEO tool technically, Writer boasts some amazing features that can improve the quality of your content, thus helping to tweak your SEO rankings.

writer example

Here’s a quick rundown of the features of each tool: 

Writer

Content Fusion 

Pricing

$11 per month 

Starts at $750 a month

Keyword suggestions 

✔️

✔️

Internal Linking 

✔️

✔️

External linking

✔️

✔️

Workflow tools

✔️

✔️

Style guides 

✔️

Content optimization 

✔️

Free trial 

✔️

✔️  

The long and short of it is this….

Writer is a full-fledged content optimization tool that gives a lot more features. If you are looking for a comparative tool, Content Fusion might not fit your needs. However, if you need an SEO tool to help with overall SEO success, Content Fusion might fit the bill.

Content Fusion

  • Responsive support team (dedicated support in higher tiers).
  • It makes it much easier to create content that ranks high on the SERP.
  • Robust tool — there are tons of tools in the package.
  • Workflow tools help streamline the content production process.
  • It’s a robust tool, which also means it can be hard to figure out. There are a lot of bells and whistles you’ll need to learn how to use. Which makes it great for SEO professionals, but maybe not so much for newbies.
  • Content Fusion is part of a larger package, which makes it really costly if you don’t need help with other search engine optimization tasks.
  • The cost is prohibitive for smaller companies.
  • No site audit tool.
  • No way to match content to your target audience.

Frequently-Asked-Questions about SEOClarity Content Fusion 

If you’ve gotten this far in our Content Fusion review then, hopefully, most of your questions have been answered. If not, we’ve got answers to the most commonly-asked questions about this tool. 

Does SEOClarity offer a free trial of Content Fusion? 

Yes, they offer a free two-week trial of the full SEO platform if you watch a demo. 

Does SEOClarity offer a free version of Content Fusion? 

No, there is no free tier of SEOClarity or Content Fusion. However, they do offer a free Google plugin for on-page analysis. 

How much does SEOClarity Content Fusion cost? 

Content Fusion isn’t available on its own; it is part of SEOClarity’s overall SEO tool. Pricing for the package starts at $750 per month. 

Does Content Fusion actually write the content for you? 

No, Content Fusion isn’t a content generator or content writer, but rather a tool to help you optimize your content so it ranks better in search engines and is more useful for humans. 

Is SEOClarity Content Fusion worth the cost? 

There is no doubt that SEOClarity is pretty pricey. If you are looking for just a content optimization tool, you’ll find other tools, such as MarketMuse and Qordoba, are much cheaper and offer more content-related features. 

But, if your main needs are related to SEO, and you would also like content optimization features, SEOClarity’s Content Fusion is a solid choice. 

Is Content Fusion an Enterprise SEO tool? 

Depending on your needs, yes. It would work well for enterprise SEO teams. 

Does Content Fusion help with social media? 

No. Content Fusion won’t analyze traffic or do any type of keyword research for sites like Facebook or Twitter. It is primarily focused on helping businesses rank better in search engines like Google. 

SEOClarity Content Fusion Review Wrap Up: Is It The Right SEO Platform for You? 

SEOClarity’s Content Fusion is a useful AI content optimization and content creation tool — but it is part of an overall SEO platform. If you are looking for a stand-alone content tool, it might not be a great fit. 

Keep in mind that SEOClarity as a whole is for large and enterprise clients who need a powerful digital marketing and search engine optimization tool. Smaller businesses and freelancers will likely find the tool is too costly for their needs. 

However, for large businesses interested in creating authoritative content as a part of their overall SEO strategy, Content Fusion may be just what you have been looking for. 

Ready to give SEOClarity a try? Watch a demo and they will let you try the tool for free for two weeks.